I am a strategic designer, applying human centered design…
… in digital transformation & system rationalisation initiatives
Helping organisations, especially marketing and sales departments, by executing qualitative user research with key stakeholders. Recognising patterns within stakeholder needs as well as tool pain-points and turning these into tangible insights that inform and ground transformation & rationalisation initiatives.
… when facilitating workshops
Helping teams and groups alike to change their perspective by focusing on their user. Creating and facilitating tailored workshop formats or using design thinking / design sprints to support fast development of solutions for specific problem statements.
… when coaching teams or start-ups
Supporting teams and start-ups by explaining the possibilities and advantages of a human centered design approach in product development and entrepreneurship. Acting as an evangeliser and sparring partner.
BUSINESS & PRODUCT DEVELOPMENT
Human Centered Design + Design Sprint + Service Design + Requirement Engineering + Business Model Canvas & Value Proposition Canvas + Visual Thinking
PROCESS & PEOPLE MANAGEMENT
Scrum Master + Lean UX + Participative Leadership + Creative Facilitation + OKRs + Holacracy